January 2021

Marketing to the Youth of America: How Big Tobacco Leveraged Advertising to Reach Young People

In 2018, cigarette and smokeless tobacco companies spent a total of $25 million each day on marketing.[1] Whether you realize it or not, every time you use a social media platform or online search engine, you are being targeted by online advertisements and marketers. Marketing is a powerful tool, and it can be used for

Marketing to the Youth of America: How Big Tobacco Leveraged Advertising to Reach Young People Read More »